How Krautreporter uses surveys to engage, co-design, and grow

Krautreporter is running three to five surveys at any point in time.

 

How De Correspondent keeps its commitment to collecting minimal data

They invest heavily in collecting qualitative insights volunteered by members instead of funneling up quantitative data.

 

How El Diario decided it was worth it to build its own CRM

One of the benefits of El Diario membership is ad-free browsing - but with their old CRM, that just left white boxes on the site.

 

How Correctiv invites readers into its investigations

The only way Correctiv could get data on who owned property in Hamburg was by asking readers to submit their own records.

 

What WTFJHT learned from a bad membership tech choice

WTFJHT founder Matt Kiser is on his fourth payment processor since launching in 2017.

 

How Bridge Michigan tested its way to membership growth

They designed a set of targeted experiments at every stage of the audience funnel.

 

How De Correspondent refreshed its member insights

Four years after launching their membership program, De Correspondent sat down with members to find out what they thought.

 

How Chalkbeat defined and measured membership success

They started with four hypotheses about what implementing membership could do for Chalkbeat.

 

How Zetland retained its members through coronavirus and a recession

Offering discounts for membership is a delicate balance. If you discount it too much, you risk devaluing membership.